It wouldn’t win out. They typically didn’t have any crumple zones to dissipate the forces of the impact so the full forces in the accident got transferred to the passenger cell and therefore the passengers. Also no seatbelt pre-tensioners to stop you flying forward before the seatbelt locks would engage and no airbags to protect you. Steering columns were also not collapsible so the driver’s chest being impacted by the steering wheel was a common thing in a head on.