So I get ads are terrible, obviously. I run ad-blockers all the time. But people also get angry at paywalls. So that leaves me wondering, if not through ads or subscriptions, how is a news publisher supposed to sustain itself?
So I get ads are terrible, obviously. I run ad-blockers all the time. But people also get angry at paywalls. So that leaves me wondering, if not through ads or subscriptions, how is a news publisher supposed to sustain itself?
Buzzfeed News used to be high quality journalism, funded by ad driven low quality Buzzfeed content. I am not sure if it was financially sustainable since they had to do layoffs, but I think partially that could be because Buzzfeed’s audience moved to Instagram and TikTok and stopped interacting with “Which Game of Thrones character are you?” quizzes.