Workers who love ‘synergizing paradigms’ might be bad at their jobs | Cornell Chronicle
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Employees who are impressed by vague corporate-speak like “synergistic leadership,” or “growth-hacking paradigms” may struggle with practical decision-making, a new Cornell study into “corporate BS” reveals.

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“Corporate bullshit is a specific style of communication that uses confusing, abstract buzzwords in a functionally misleading way,” said Littrell, a postdoctoral researcher in the College of Arts and Sciences. “Unlike technical jargon, which can sometimes make office communication a little easier, corporate bullshit confuses rather than clarifies. It may sound impressive, but it is semantically empty.”