I believe it, it can have a much higher nicotine concentration if you want it to and vape juice is tasty.

The one saving grace of cigarettes are that they taste like garbage so it’s harder to get proper addicted to them. But a good vape will taste like candy even to a non smoker, so you can get drunk with your buddy one night and take a couple rips off of his watermelon flavored vape and exit that night with an intense craving for more, ask me how I know.